After committing time and resources to setting up your web site, it is, of course, important that existing and potential clients know that it exists and where to find it. These include:
There are a number of things you can do fairly simply yourself, such as including your web address when re-ordering stationery or Yellow Pages advertising. You should also include it in print, TV or radio advertising, or consider a campaign to launch your web site.
When looking for your site or products on the internet,
potential customers will usually use a search engine or directory to find
you.
will register your
name and keywords from your site with over 1,500 search engines.
can
also advise you on reciprocal links or paid referrals.